https://www.rebeccaweisenhoff.com/about-me daily 0.75 2025-03-06 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1612823536461-COTYIJAWUF4P02OQ0LPY/Rebecca+Weisenhoff.jpg https://www.rebeccaweisenhoff.com/resume daily 0.75 2025-03-06 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/8cf30f9f-d34c-482e-945f-75e927772a58/Screenshot+2025-03-05+at+10.55.37%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/e9336afe-891b-4210-a274-9e34c1512c93/Screenshot+2025-03-05+at+10.55.44%E2%80%AFPM.png https://www.rebeccaweisenhoff.com/photography daily 0.75 2025-03-06 https://www.rebeccaweisenhoff.com/photography/project-three-8mkex monthly 0.5 2021-01-13 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1610559407969-ZA9VCJXUQV8YKPL5JE4M/1_IMG_5951.JPG Photography - Portraits https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1610559353323-MWV57WTZ7BE6IOAK9VZ9/1_IMG_5951_BW.JPG Photography - 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Still Life https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711237016-SUBIF4MJJRDQKRC33SZO/img_6982.jpg Photography - Still Life https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711215001-S6QVQ3GEMUCYATY6H541/img_7035.jpg Photography - Still Life https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711218595-8PF0YA0CPQ83QYIWX0IZ/img_7134.jpg Photography - Still Life https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711229788-PPQMDRR0BQWIMYW9B1XA/img_8348.jpg Photography - Still Life https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711260973-614X28385YEBTZK9HXE0/img_6987.jpg Photography - Still Life https://www.rebeccaweisenhoff.com/photography/project-one-pe8hl monthly 0.5 2020-11-18 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605710951771-LRQ2M7UYWIRMR11IL5L2/img_8006.jpg Photography - Landscape https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605710923623-RTTSTHM0RJ0CC8MN9070/img_7989.jpg Photography - 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Landscape https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605710963462-VDXNZDQ7T19JSPN50MG5/img_8259.jpg Photography - Landscape https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605710918160-GMIPHE4O5183X6RWCETZ/img_7433.jpg Photography - Landscape https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605711328062-PA8MQO45ETM31LNVNXZ1/img_7999.jpg Photography - Landscape https://www.rebeccaweisenhoff.com/artwork daily 0.75 2020-05-19 https://www.rebeccaweisenhoff.com/artwork/steve-jobs monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589922712095-QH4LUJY2VKIZAB381425/Frames-07.png Artwork - Jobs - Jobs Digital Illustration https://www.rebeccaweisenhoff.com/artwork/audrey monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589922566467-PDMYFDA21NJ83UPBQC7Z/Frames-06.png Artwork - Audrey - Audrey Digital Illustration https://www.rebeccaweisenhoff.com/artwork/marilyn monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589922452486-75YII4GSYLO62VXYXPBE/Frames-05.png Artwork - Marilyn - Marilyn Digital Illustration https://www.rebeccaweisenhoff.com/artwork/the-cape monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589922053797-8UJA388X07KVJC96YYCV/IMG_1988-preview.JPG Artwork - The Cape - The Cape Watercolor https://www.rebeccaweisenhoff.com/artwork/cityscape monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589920428790-PAJD7UW2YGNQ78MICSPC/Frames-04.png Artwork - Cityscape - Cityscape Oil paint https://www.rebeccaweisenhoff.com/artwork/notting-hill monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589919919170-8OZLI8IIDUX2ZSPJWHGS/Frames-03.png Artwork - Notting Hill - Notting Hill Ink & watercolor https://www.rebeccaweisenhoff.com/artwork/brighton monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589919742611-YWUCY7O6G9L8UNCI4SWV/Frames-02.png Artwork - Brighton - Brighton Acrylic Paint https://www.rebeccaweisenhoff.com/artwork/clouds-and-waves monthly 0.5 2020-05-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1589921791189-I6L08P086931CL9UDJK3/Frames-01.png Artwork - Clouds & Waves - Clouds & Waves Oil paint https://www.rebeccaweisenhoff.com/video daily 0.75 2025-03-06 https://www.rebeccaweisenhoff.com/video/project-three-4ydxp monthly 0.5 2023-09-06 https://www.rebeccaweisenhoff.com/video/project-two-k95jg monthly 0.5 2023-09-06 https://www.rebeccaweisenhoff.com/video/project-one-89c3c monthly 0.5 2025-03-06 https://www.rebeccaweisenhoff.com/video/project-one-89c3c-9ck5c monthly 0.5 2025-03-06 https://www.rebeccaweisenhoff.com/video/project-one-89c3c-9ck5c-s2s5z monthly 0.5 2025-03-06 https://www.rebeccaweisenhoff.com/video/project-four-l3zw3-fp4fm monthly 0.5 2023-09-06 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/cc569f7d-0bd7-47be-8c95-509e0c75b507/ezgif.com-video-to-gif+%289%29.gif https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1694027829632-ZZ5YUYS9S4UARDMMDFH1/ezgif.com-video-to-gif+%2812%29.gif https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/77b6cb74-7eac-4785-ab5a-65b6190089c4/ezgif.com-video-to-gif+%2843%29.gif https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/ce3fce17-0467-41e6-91aa-1a8334b47bd2/ezgif.com-video-to-gif+%2863%29.gif https://www.rebeccaweisenhoff.com/design-and-brand-work daily 1.0 2025-03-11 https://www.rebeccaweisenhoff.com/design-and-brand-work/project-four-zjja6 monthly 0.5 2020-11-19 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605717956908-E3IL6EWYNRKSUNGH6J9B/20140301_Trade-151_0124-copy.jpg Design & Brand Work - Surprise Ride - The Safari Crew This activity book was included in the “Africa” Surprise Ride box. It was created in Adobe Illustrator and was a 26 page book including illustrations, facts, and activities for children. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718323197-LPMV25QQRRTFEETOZXZV/mockup-featuring-a-square-hardcover-book-on-a-colored-surface-336392.png Design & Brand Work - Surprise Ride - Italian Architecture This activity book was included in the “Italy” Surprise Ride box. It was created in Adobe Illustrator and was a 30 page book including drawing instructions & activities as well as Italian facts and games. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718684434-1CV0TV36L7A2TV0QTSTV/mockup-of-two-greeting-cards-against-a-plain-background-1131-el+%281%29.png Design & Brand Work - Surprise Ride - Snail Mail This was part of the “Snails” Surprise Ride box. We created custom cards and postcards for the children to send to their friends and family. These were created in Adobe Illustrator. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605737658378-HYL55XDEJEISWHGDU3IU/minimal-mockup-featuring-two-business-cards-lying-on-a-colored-surface-775-el.png Design & Brand Work - Surprise Ride - Mailer Ad This was a mailer ad sent a large number of households in the US. The photograph was part of a photoshoot that I directed, and the design was created in Adobe InDesign. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718030244-HWUPIJMY03TXO4RKVRG7/mockup-of-an-open-square-book-33641.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718464163-L0EX8UBIDEKDXTXJLSL7/mockup-of-an-open-square-book-33641+copy+3.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718029843-2ELCJR0R44C60O34L8W9/mockup-of-an-open-square-book-33641+copy.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718460948-DZH8UZXRUDGCCT5IXTLA/mockup-featuring-a-square-hardcover-book-on-a-colored-surface-336392.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718802295-KDBNN8ZBRIH06RG6W6C8/mockup-of-two-horizontal-postcards-on-a-wooden-surface-2135-el.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718033115-4093UMLOUAGWACTM1DHZ/mockup-of-an-open-square-book-33641+copy+2.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718795953-DKEMWK2QZJHLMTKXD86F/mockup-of-two-greeting-cards-against-a-plain-background-1131-el+%281%29.png Design & Brand Work - Surprise Ride https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605718193707-35W9PQMS9NWRDKRZ0W7O/mockup-featuring-a-square-hardcover-book-on-a-colored-surface-33639.png Design & Brand Work - Surprise Ride https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km monthly 0.5 2022-11-10 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605719562303-BU3IKAUXBX229321Q3S2/Cover.png Design & Brand Work - Cookbook - Quarantine Cookbook I created this cookbook as a gift to my family, encapsulating all of the recipes we had made in the beginning of quarantine along with photographs of the finished products. It was designed in Adobe InDesign. You can view the full book here. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605630493673-005MVOT5MAP51RL7BQH7/Cover%2Bcopy.jpg Design & Brand Work - Cookbook https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605631525273-SH3EK5WAVKV23ITRSKYH/mockup-of-a-wide-open-hardcover-book-33647.png Design & Brand Work - Cookbook https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605631659186-URM3CIDN79T4TPWAN8J3/mockup-of-a-wide-open-hardcover-book-33647+copy+4.png Design & Brand Work - Cookbook https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605631665306-V0VNYK3VGQLIF76D2DYD/mockup-of-a-wide-open-hardcover-book-33647+copy+2.png Design & Brand Work - Cookbook https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605631662610-4X9HPR99V9MNMLUG4DU9/mockup-of-a-wide-open-hardcover-book-33647+copy.png Design & Brand Work - Cookbook https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605631666324-FE3ZBQD912ZSW67RUINT/mockup-of-a-wide-open-hardcover-book-33647+copy+3.png Design & Brand Work - Cookbook https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/a3e1070b-73b8-40fb-9a73-af572ed5ffcd/mockup-of-a-squared-hardcover-book-1564-el+%281%29.png Design & Brand Work - Upside Brand Book - 2022 - Upside Brand Book I created this brand book to ensure all written and visual communications for Upside remain consistent across platforms. You can view the entire brand book here. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/92942299-55f5-4a4d-94c5-3a254c677680/mockup-of-an-open-horizontal-magazine-against-a-solid-color-background-965-el.png Design & Brand Work - Upside Brand Book - 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/3ec99c69-3052-45b4-8583-0eee430684a2/mockup-featuring-a-horizontal-magazine-lying-open-on-a-solid-color-surface-966-el+%282%29.png Design & Brand Work - Upside Brand Book - 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1de72fee-4735-47ec-90c2-1fa1d7517580/mockup-of-an-open-horizontal-magazine-against-a-solid-color-background-965-el+%281%29.png Design & Brand Work - Upside Brand Book - 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/64f08198-dcfb-41f4-a535-317c3adc49fe/mockup-featuring-a-horizontal-magazine-lying-open-on-a-solid-color-surface-966-el+%281%29.png Design & Brand Work - Upside Brand Book - 2022 https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2 monthly 0.5 2023-06-15 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1977b595-947e-4af4-bdee-1e5e92f060b1/mockup-featuring-a-hard-cover-horizontal-book-on-a-flat-surface-33396+%284%29.png Design & Brand Work - Upside Brand Book - 2023 Rebrand - Upside Brand Book - 2023 Rebrand I created this brand book to identify and define our visual brand as we rebranded, for both inernal and external use. You can view the entire brand book here. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/32354beb-a70c-4ccf-bbc1-f04d4f4da02a/mockup-of-an-open-horizontal-magazine-against-a-solid-color-background-965-el+%282%29.png Design & Brand Work - Upside Brand Book - 2023 Rebrand https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/0f1b4bdf-cd37-4e2f-ba95-8aa0e3240b13/mockup-of-an-open-squared-book-with-flowing-pages-1570-el.png Design & Brand Work - Upside Brand Book - 2023 Rebrand https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2-clwy4 monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/d54eb3c6-99e5-4f00-b5a0-6377b0f1e3fb/Screen+Shot+2023-06-16+at+11.50.23+AM.png Design & Brand Work - NACS 2021 & 2022 - NACS 2021 & 2022 I worked with Absolute I&D to design a branded experience at NACS, our largest field marketing event presence. This included the booth, branded videos, and printed handouts. The goal of this event was to drive sales and enroll new merchants on Upside, as well as connect with existing merchants and continue building brand trust. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1cb6595d-0b3c-4a9d-807c-a8020e2c14f4/NACS_TieredIncentive_Tier+2.png https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/c2da2850-4a1e-481e-8f21-3b707c89671e/Screen+Shot+2023-09-25+at+1.33.31+PM.png https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/6d52768b-b0d0-43d6-8cbc-d052ce4ccd8e/Screen+Shot+2023-09-25+at+1.33.38+PM.png https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/ae030fab-5b6b-4c40-9462-c9ff29cd1a43/Screen+Shot+2023-06-16+at+11.50.29+AM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/66800bfc-8cc9-47ed-b906-fc72380165b5/Screen+Shot+2021-08-24+at+2.56.37+PM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/f2243e57-4917-435b-911a-07b6ca5fb0d6/Screen+Shot+2023-06-16+at+11.50.48+AM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/3a4b87cb-209a-4499-b3a0-ed887452cbc1/Screen+Shot+2021-08-24+at+2.57.01+PM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/252cf9d6-d4f8-4fac-800a-36695525b552/Screen+Shot+2023-06-16+at+11.50.42+AM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/dbf63256-8f05-4eb6-b19d-12aca02a83a1/Screen+Shot+2021-08-24+at+2.57.13+PM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/767fe749-5769-4a55-aafa-5c906a97089c/Screen+Shot+2023-06-16+at+11.50.35+AM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/c8f2c39c-c01f-4e7f-b255-b7046b7330a5/Screen+Shot+2021-08-24+at+2.57.21+PM.png Design & Brand Work - NACS 2021 & 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/15395ed1-eae6-45cd-b121-003f392f5bfc/Screen+Shot+2021-08-24+at+2.56.46+PM.png Design & Brand Work - NACS 2021 & 2022 https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2-xr2dl-7z4yf-p6bak monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/28c9a0ea-5bad-44c5-a812-427dfbdcf89f/1_MVP+Brand+Campaign_AdsRound1200x1200_Don%27t+compromise_restaurant.png Design & Brand Work - Upside Brand Ads - Q3 2022 - Upside Brand Campaign - Q3 2022 I ideated this campaign along with our Creative Strategist, and designed all assets. The goal of this brand campaign was to drive conversions and app downloads, as well as improve brand awareness. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/83dce09f-a02a-473f-b865-36700c54ee71/1_MVP+Brand+Campaign_AdsRound1200x1200_Don%27t+compromise_fuel.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/d7b6e907-f6cb-490d-83c6-1211d39d17f8/1_MVP+Brand+Campaign_AdsRound1200x1200_Don%27t+compromise_grocery.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/0160b659-72d2-4ebb-b021-9996e550af07/1_MVP+Brand+Campaign_AdsRound1200x1200_Don%27t+compromise_restaurant.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/e25d0523-cb8a-4a0b-bd6d-14560a3260ef/1_MVP+Brand+Campaign_AdsRound1200x1200_Get+the+extra_fuel.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/60036b61-ef5a-4c03-ade4-478992be710c/1_MVP+Brand+Campaign_AdsRound1200x1200_Get+the+extra_grocery.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/7c89b663-a7bb-45af-8ce9-d8ff009c9ae6/1_MVP+Brand+Campaign_AdsRound1200x1200_Get+the+extra_restaurant.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/5b2afb5d-b4ab-4a18-bb1b-f5529a46b275/1_MVP+Brand+Campaign_AdsRound1200x1200_Unflation_grocery.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/d01241a2-7078-4c9a-bf40-26ec1e6882cf/1_MVP+Brand+Campaign_AdsRound1200x1200_Unflation_restaurant.png Design & Brand Work - Upside Brand Ads - Q3 2022 https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2-xr2dl-7z4yf monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/03933cee-a54e-4dfe-8a15-cc254d3c0bfe/Screen+Shot+2023-06-16+at+10.37.16+AM.png Design & Brand Work - Upside Commercial & Brand Campaign - Upside Commercial & Brand Campaign I art directed a commercial and video shoot (including choosing talent, storyboarding, approving direction, and providing edits/feedback in post) to create our first national campaign. We worked with Made Agency to facilitate this project. The goal of this campaign was to increase app downloads and conversions, as well as improve brand awareness and recall. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/7b631da4-7814-4c5a-af61-3187945c7ce7/Made+ads_Restaurant_Bagel_1200x628.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/9753bf8e-e34c-4a02-982a-997f9f716677/Made+ads_Restaurant_Burger_1200x628_block.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/822cc5a5-7b45-4f66-a1c8-af719a04f463/Made+ads_Restaurant_Burrito_1200x628.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/34d7d721-423d-413c-9c6c-bbb0ac7cabf6/Made+ads_Restaurant_Coffee_1200x628_block.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1cb345df-ede7-4364-86e1-3e13923a2dde/Made+ads_Restaurant_Nachos_1200x628_block.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/0e3cc48e-2a4b-465c-aaa7-f24409fcb7cb/Made+ads_Restaurant_Pizza_1200x628.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/c377928d-94b0-44ef-96ba-287d03b0c2f1/Made+ads_Restaurant_Salad_1200x628_block.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/2cb373f0-679c-4dd3-b245-2ae8a00219e0/GrowthOOHv2-01.png Design & Brand Work - Upside Commercial & Brand Campaign https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/26d28f90-c3ad-48bc-a1af-b27e2e8734c5/Made+ads_Grocery_CashBackForDoingYou_1200x628_block.png Design & Brand Work - Upside Commercial & Brand Campaign https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2-xr2dl monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/5bba1dc0-6c4f-4405-9708-0e17dce866a8/20230327_Upside_Stills_Shot_21_MP_231_sRGB_Screen.jpg Design & Brand Work - Upside Photo Shoot - Upside Photo Shoot I art directed a photo shoot to build our library for the 2023 rebrand, working alongside Mighty Oak to curate on-brand photographs that matched our progressing visual and written style. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/378dfce0-da3a-4b07-aa6c-eac8d22a3cd3/Screen+Shot+2023-06-15+at+4.03.25+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/32731954-8013-43b2-8e52-8ad4a3899d4f/Screen+Shot+2023-06-15+at+4.03.13+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/61d5133d-28bd-44d4-b7a8-fa6325f410c2/Screen+Shot+2023-06-15+at+4.02.50+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/b6400a3d-e042-4077-be70-e0dbc163a456/Screen+Shot+2023-06-15+at+4.02.43+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/fbe91d95-cd98-41a6-b43e-42fda3edc63c/Screen+Shot+2023-06-15+at+4.02.36+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/c5d5369b-3a25-49de-8fc4-883aca3fd880/Screen+Shot+2023-06-15+at+4.02.26+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/d7e2bef1-5c94-46f2-8cfd-e77ec2e9d7f1/Screen+Shot+2023-06-15+at+4.01.48+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/d02dc39a-143e-4cb8-b980-3a57f3f93730/Screen+Shot+2023-06-15+at+4.01.39+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/4040fd0f-6f40-43b4-998b-d36427998d17/Screen+Shot+2023-06-15+at+4.01.31+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/47fc2613-3d93-444c-ab90-452bb0d14b09/Screen+Shot+2023-06-15+at+4.01.21+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1e4fc1f5-0c46-48a1-be55-08bec39e54f3/Screen+Shot+2023-06-15+at+4.01.11+PM.png Design & Brand Work - Upside Photo Shoot https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/6c87ba4b-cc87-45df-b09a-01455da65433/Screen+Shot+2023-06-15+at+4.01.04+PM.png Design & Brand Work - Upside Photo Shoot https://www.rebeccaweisenhoff.com/design-and-brand-work/project-one-rt8km-ceyyr-7wpy2-cme36 monthly 0.5 2025-03-06 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1741241190080-YKW3Q7TU91ST6UIWQNP8/mockup-of-a-paperback-squared-book-in-a-minimalistic-setting-33642.png Design & Brand Work - OXIO Brand Book - 2024 Rebrand - OXIO Brand Book - 2024 Rebrand I created this brand book to ensure consistency and clarity throughout OXIO’s rebrand, providing a cohesive framework for our visual identity, messaging, and design decisions as we evolved. I also designed and defined all colors, iconography, photography, typeface, treatments, and logo. You can view the entire brand book here. https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/08cbbcbf-0536-4905-ad4c-0955dd00d3fd/mockup-of-a-square-hardcover-book-lying-open-on-a-solid-color-surface-1548-el.png Design & Brand Work - OXIO Brand Book - 2024 Rebrand https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/ecf9fa72-f15a-4c11-8950-f523e9b048fb/mockup-of-an-open-square-book-33641.png Design & Brand Work - OXIO Brand Book - 2024 Rebrand https://www.rebeccaweisenhoff.com/design-and-brand-work/project-two-7hphb monthly 0.5 2024-08-20 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605668198603-J9MAT3VZSCIPKZINZ2S7/mockup-of-a-horizontal-postcard-and-an-envelope-1124-el.png Design & Brand Work - Wedding Invitation https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605668458794-JHWI6GKOQ4J79TY2Y7LI/business-card-template-of-stacked-cards-219452.png Design & Brand Work - Wedding Invitation https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605668460701-JKXG33Q6EICHJTK3EHMS/close-up-mockup-of-a-vertical-business-card-against-a-flat-surface-1681-el.png Design & Brand Work - Wedding Invitation https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605668188068-2N3MXX0114T2LKFEF9Y6/business-card-template-of-stacked-cards-21945.png Design & Brand Work - Wedding Invitation https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1605668323227-GQS2UDE83NE36V0EFWLX/invitation-mockup-featuring-a-customizable-background-715-el.png Design & Brand Work - Wedding Invitation https://www.rebeccaweisenhoff.com/design-and-brand-work/project-two-7hphb-l7wmd monthly 0.5 2024-11-06 https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/3e6b7808-5ac8-4fa7-ac9c-4f2844678af3/IMG_0175_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/59153493-0934-47e6-8d93-b8b77d9e141e/IMG_0208_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1730912761132-XORL1OSEN6XQ5Y47WG9L/Melissa%252BNick%257CWEDDING%2523-535_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1730912680540-8ZLVK8KI9DRQYG7LY4FC/Melissa%252BNick%257CWEDDING%2523-360_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/1730912703250-1EBP5W4JTY5HWS5E3NXU/Melissa%252BNick%257CWEDDING%2523-352_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/3f00810c-c6b6-447c-8ba3-cf35a06fa81c/Melissa%2BNick%7CWEDDING%23-530_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/9c589e9d-345c-4a6e-a5b7-9058df3834f8/Melissa%2BNick%7CWEDDING%23-492_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/6120bd3f-9b2f-428d-92fb-19f6eccb6eec/Melissa%2BNick%7CWEDDING%23-509_Original.jpg Design & Brand Work - Wedding Designs https://images.squarespace-cdn.com/content/v1/5e5c5ec5d7168c57f6bbb810/e1ee4f6f-371e-4f3b-a453-e41fed773722/Melissa%2BNick%7CWEDDING%23-688_Original.jpg Design & Brand Work - 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